Ya, precisely. I’m not sure how to describe this year. I could say it was emotional, but that doesn’t quite sum up the entire year. Sure, it was emotional closing down the space where it all started on Feurigstrasse, but it all sounds a bit too heavy for something that had been in the planning, well, ever since we opened tuesday coworking really.
No. Perhaps “konsequent” is a better word for it? Its English translation “consequent / consistent / forceful” doesn’t really do it justice. Konsequent in the meaning of finally pulling through on that promise from so long ago (2016) to stepstone our way to a bigger space and greater financial freedom. That was always our objective. So, ya, maybe that’s also our adjective.
In a way, it’s also been a year of opposites. A long year that’s whizzed by. Closing our two smallest spaces while opening our biggest one yet. Consistently beating our year-on-year revenues, but with so little cash in our accounts. Losing our identity somewhat, both figuratively and personally, but expanding our brand even wider throughout the city.
And our highlights?
For me, David Kitt. A musician I’ve been listening to for 25 years. I could never have imagined having him come play a Chandelier Session with us, but then he did. And it was great. I’m not sure what other job would give you the same freedom for that kind of thing to happen.
The same question was put to Valeria and Janae, tuesday’s Community Managers. Their highlights are a toss-up between pumpkin-carving at the Halloween Party, karaoke-singing at the Christmas Party and internationally pot luck-dining at the International Pot Luck Dinner. Model Community Manager responses if you ask me 😉
Of course, no year in coworking would be complete without the odd disaster thrown in for good measure. Like when it took Deutsche Telekom five different technicians and eight months to figure out that their very expensive system, which took a year for them to install, with the promise it would meet our requirements was indeed not powerful enough to meet our requirements. Or when our landlord at Bundesallee nonchalantly signed off on a letter demanding we pay €10,000 in utility payments for 2023, half of which was property tax. I managed to argue it down to half that, but still, it was a shock at the time.
And since we’re here talking numbers, I might as well get into it. What you’ve no doubt been waiting for:
The year that was 2024 (up to 16 December) in KPI-speak. Pull out your magnifying glasses 😉
Despite the upheaval, membership levels have remained fairly constant throughout the year:
Annual Recurring Revenue is up 10% from €375k in 2023 to a projected €411k for 2024.
Discounts are also up 10% as we enabled €28,679 worth of savings on membership fees with our 19% Gender Pay Gap Discount for female freelancers and our 100% discount for (not just Ukrainian) refugees
So, it’s been a tumultuous, emotional, rewarding, uplifting, fun and konsequentes year for tuesday coworking. And while 2025 holds lots of promise, I might be glad for a bit more downtime where we can refocus on the basics and get that work-life finally balanced.
We hope your year was positively adjective-filled and wish you a fantastic break over the Christmas period and every success for 2025!
John, Valeria & Janae
